Mojo Front Cover

This issue of Mojo magazine has a very simple image of Bob Dylan on the front. His head is covering most of the masthead which suggests that Mojo magazine are confident that their readers will recognise it still.
Bob Dylan is an artist that appeals mostly to Mojo readers, whom are mostly of an age that were fans of him when they were younger. The image is not a recent one, which is yet another sign that Mojo readers will still recognise him as he was then. The third left is covered up mostly by a CD and it covers "Dylan" so you only see his Bob Dylans first name. This shows that Mojo are confident that Bob Dylan is popular enough to be recogised by his first name alone and this young image. 
Along the top of the page is a Flash, advertising a free CD that comes with this issue of the magazine. This says that Mojo readers appreciate the free music and may buy the magazine for the CD alone. Also along the top are a couple of cover lines. "The Wall Rebuilt!" and Bowie Unseen!" both are backed up by pictures. Both of these cover lines appeal to Mojo's target audience which is a slightly older group, perhaps, 30's/40's. The rest of the cover is cover lines, mainly listing bands and singers that feature in the magazine. It shows the reader that they are getting a lot for their money. 
The font on the cover of Mojo has a sort of, western feel to it. It's quite old fashioned and simplistic. The colours used are mainly White, grey, black and blue. The colour covering the best part of the cover though is blue. The colour blue is associated with things like wisdom, loyalty and and steadfastness. Mojo want their readers to feel as if the magazine is the right one to read because it's loyal in such a way that it will always include articles they want to read, it will always have information that the readers want to know and find out about.